Amazon announced earlier that it’s allowing free movie streaming to its Amazon Prime members — those who pay $79 yearly for free 2-day shipping on qualified purchases. I mentioned last week on Redbox looking for a streaming partner. Do you think this is more or less likely the two hook up?
The initiative pits Amazon head-to-head with Netflix, which charges $7.99 a month for similarly unlimited streaming. The Amazon offering works out to $6.58 a month, and the shipping discounts remain the same. The discounts alone were enough to convince an estimated 4 million people to sign on to Amazon Prime, while Netflix has 20 million subscribers to its DVD and streaming business.
This means Amazon wins on price. However, their library is how large? As reported, 5000 movies and TV shows. Let’s compare that to Netflix, who now offers 11,563 streaming titles, including 1,587 TV show seasons and compilations, not episodes. If you want to be remove the ambiguity of TV shows and look at movies alone, that means they offer six times more titles than Amazon.
Also, Netflix has more hardware support. Everything that supports Amazon, also has Netflix built in. However Netflix also controls the gaming console network, with the Microsoft Xbox 360, Sony Playstation 3, and Ninteno Wii.; plus your Iphones / iPads / iPods, and plenty of internet-ready televisions and Bluray players with Netflix applications built in.